Segment is a customer data platform which provides one centralised way to send in of your users information, actions and usage to all the tools which you use as a business. Our Segment integration allows you to connect your existing Segment event data to:
Identify your users within Kana
Track when your users use Kana features based on their events
This reduces the technical setup and integration of Kana into your product so that anyone can get started straight away, while also offering immediate insight and action into customers usage of features, packaging and pricing.
Within ‘Headers’, you should add ‘Authorization’ on the left and your Admin API Key on the right. You can see more on where to find your Admin API Key in our Authorization (Backend) guide.
Click ‘Save’ and you should see a toggle switch to enable the destination.You can now send any identify and track events to the destination. We recommend understanding what these two events do in Kana beforehand and setting up rules to map your track events to features before enabling the destination. However, this can be done at any time and the rules will retroactively apply.
Users will be created, updated or merged based on incoming identify events from Segment. This will allow you to sync users from your product or database into Kana with all information to best identify them.
We strongly recommend either sending in identify events for users or importing users via a CSV before sending in track events.
Kana can track the usage of features by users based on incoming track events from Segment. This will reduce the complexity of having to integrate with Kana directly when getting started, allowing you to either specify the featureId and delta in Segment event properties or set no-code rules to associate events to features by.
Track Feature Usage (Segment)
{"docsConfig":{"$schema":"https://mintlify.com/docs.json","theme":"mint","name":"Kana","colors":{"primary":"#5D5FEF","light":"#ACADEB","dark":"#1A202C"},"favicon":"/favicon.png","logo":{"light":"https://mintcdn.com/usekana/Z2Fsz-a5lBmMYI5l/logo/light.svg?fit=max\u0026auto=format\u0026n=Z2Fsz-a5lBmMYI5l\u0026q=85\u0026s=5005e3a5b1de5d8de9c98739e45bf2b8","dark":"https://mintcdn.com/usekana/Z2Fsz-a5lBmMYI5l/logo/dark.svg?fit=max\u0026auto=format\u0026n=Z2Fsz-a5lBmMYI5l\u0026q=85\u0026s=4bd492577a54a780e2237a999b4f022a"},"navbar":{"links":[{"label":"Blog","href":"https://www.usekana.com/blog"}],"primary":{"type":"button","label":"Sign in","href":"https://dashboard.usekana.com/auth/login"}},"integrations":{"intercom":{"appId":"iotthysq"}},"navigation":{"global":{"anchors":[{"anchor":"Pricing Index","href":"https://pricing-index.usekana.com/","icon":"tags"},{"anchor":"GraphiQL IDE","href":"https://api.usekana.com/graphql","icon":"chart-network","color":{"light":"#E535AB","dark":"#E535AB"}}]},"pages":[]}},"deployment":{"deploymentMetadataValue":{"subdomain":"usekana","hasAudioNarration":false,"actualSubdomain":"usekana","customDomains":["docs.usekana.com"],"gitSource":{"type":"github","owner":"usekana","repo":"docs","deployBranch":"main","contentDirectory":"","mountPath":"","label":""},"entitlements":{"AI_CHAT":{"status":"DISABLED"}},"buildId":"6ae913ea2ea1c0266082abea:success","clientVersion":"0.0.4111","searchFilterCounts":[{"language":"default","tag":"Documentation","count":53},{"language":"default","tag":"Guides","count":21},{"language":"default","tag":"Non-Technical","count":14},{"language":"default","tag":"Ruby","count":10},{"language":"default","tag":"Javascript","count":9},{"language":"default","tag":"Reference","count":8},{"language":"default","tag":"Integrations","count":7},{"language":"default","tag":"Admin API (Backend) Reference","count":7},{"language":"default","tag":"Client SDK (Frontend)","count":4},{"language":"default","tag":"Importing \u0026 Creating","count":4}]},"assistantConfig":{},"basePath":"","hasChatPermissions":false,"hasWebMcpPermissions":false,"toggles":[{"name":"kill-isr","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"custom-rbac-roles","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"agent-mintlify-slack","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"agent-integrations-settings","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"rbac-expansion","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"automations-pr-grouping","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"custom-prefix","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"analytics-v7","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"user-flows-analytics","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"no-publish-flow","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"workos-onboarding","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"llms-txt-v2","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"snapshot-serving-live","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"stripTemperatureMiddleware","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"support-platform-pylon-zendesk","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"snapshot-serving","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"instant-rollback","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"granular-notifications-server","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"granular-notifications","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"automations-fable","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"fixed-ai-action-pricing","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"automation-resolve-merge-conflict","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"scoped-publishing","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"mintql","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"page-level-analytics","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"editor-version-history-v2","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"billing-page-v2","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"full-page-search","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"workspace-projects","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"assistant-v5","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"fork-pr-previews","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"revalidation-jwt","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"workos-sso-scim","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"hobby-abuse-scan","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"dashboard-inbox","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"workos-signup","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"turbopuffer-dual-write","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"workos-enabled","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"approve-review-flow","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"editor-metadata","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"sso-setup-deadline-banner","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"turbopuffer-serve","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false},{"name":"live-agents","enabled":true,"variant":{"name":"disabled","enabled":false,"feature_enabled":true},"impressionData":false}],"googleFontsInlined":false},"customCss":[],"page":{"pagePath":"non-technical/integrations/segment-integration","slug":"/non-technical/integrations/segment-integration","pageMetadata":{"title":"Integration Overview","description":null,"href":"/non-technical/integrations/segment-integration"},"pageType":"default","mdx":{"mdxSource":{"compiledSource":"\"use strict\";const{Fragment:_Fragment,jsx:_jsx,jsxs:_jsxs}=arguments[0];const{useMDXComponents:_provideComponents}=arguments[0];function _createMdxContent(props){const _components={a:`a`,code:`code`,em:`em`,img:`img`,li:`li`,p:`p`,pre:`pre`,span:`span`,ul:`ul`,..._provideComponents(),...props.components},{Card,CodeBlock,Heading,Tip}=_components;if(!Card)_missingMdxReference(`Card`,true);if(!CodeBlock)_missingMdxReference(`CodeBlock`,true);if(!Heading)_missingMdxReference(`Heading`,true);if(!Tip)_missingMdxReference(`Tip`,true);return _jsxs(_Fragment,{children:[_jsx(Heading,{level:`2`,id:`what-is-it`,children:`What is it?`}),`\n`,_jsxs(_components.p,{children:[_jsx(_components.a,{href:`https://segment.com/`,children:`Segment`}),` is a customer data platform which provides one centralised way to send in of your users information, actions and usage to all the tools which you use as a business. Our Segment integration allows you to connect your existing Segment event data to:`]}),`\n`,_jsxs(_components.ul,{children:[`\n`,_jsxs(_components.li,{children:[`\n`,_jsx(_components.p,{children:`Identify your users within Kana`}),`\n`]}),`\n`,_jsxs(_components.li,{children:[`\n`,_jsx(_components.p,{children:`Track when your users use Kana features based on their events`}),`\n`]}),`\n`]}),`\n`,_jsx(_components.p,{children:`This reduces the technical setup and integration of Kana into your product so that anyone can get started straight away, while also offering immediate insight and action into customers usage of features, packaging and pricing.`}),`\n`,_jsx(Heading,{level:`2`,id:`how-do-i-connect-segment-to-kana`,children:`How do I connect Segment to Kana?`}),`\n`,_jsxs(Heading,{level:`3`,id:`1-connect-your-segment-sources-to-a-webhook-destination`,children:[`1. Connect your Segment source(s) to a `,_jsx(_components.a,{href:`https://segment.com/docs/connections/destinations/catalog/webhooks/`,children:`Webhook destination`})]}),`\n`,_jsx(_components.p,{children:`The destination can be found in Segment when searching in their catalog or when adding the destination directly to the source:`}),`\n`,_jsx(_components.p,{children:_jsx(_components.img,{src:`https://3885410404-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FvWMuQ5MTaMqVa4wiFp1u%2Fuploads%2FeEnOzRwIDXo860l4u30e%2FScreenshot%202022-09-12%20at%2018.22.19.png?alt=media\u0026token=24efe166-60ec-465d-aa79-64023aaddca4`,alt:``})}),`\n`,_jsxs(Heading,{level:`3`,id:`2-navigate-to-settings->-webhooks-max-5`,children:[`2. Navigate to `,_jsx(_components.em,{children:`Settings > Webhooks (max 5)`})]}),`\n`,_jsx(_components.p,{children:`This should show once the destination has been added:`}),`\n`,_jsx(_components.p,{children:_jsx(_components.img,{src:`https://3885410404-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FvWMuQ5MTaMqVa4wiFp1u%2Fuploads%2FsYKihueQY4zS0suSz6JD%2FScreenshot%202022-09-12%20at%2018.29.37.png?alt=media\u0026token=41815f3e-fecf-4c8f-a70c-ff0c964c27d5`,alt:``})}),`\n`,_jsx(Heading,{level:`3`,id:`3-add-the-webhook-url`,children:`3. Add the Webhook URL`}),`\n`,_jsxs(_components.p,{children:[`The following URL should be added to the `,_jsx(_components.em,{children:`Webhook URL`}),` section:`]}),`\n`,_jsx(CodeBlock,{filename:``,numberOfLines:`2`,language:`text`,children:_jsx(_components.pre,{className:`shiki shiki-themes github-light-default dark-plus`,style:{backgroundColor:`#ffffff`,\"--shiki-dark-bg\":`#0B0C0E`,color:`#1f2328`,\"--shiki-dark\":`#D4D4D4`},language:`text`,children:_jsxs(_components.code,{language:`text`,numberOfLines:`2`,children:[_jsx(_components.span,{className:`line`,children:_jsx(_components.span,{children:`https://bletchley.onrender.com/segment/events`})}),`\n`,_jsx(_components.span,{className:`line`,children:_jsx(_components.span,{})})]})})}),`\n`,_jsx(_components.p,{children:_jsx(_components.img,{src:`https://3885410404-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FvWMuQ5MTaMqVa4wiFp1u%2Fuploads%2FTSUQ3orDrfhz3WQ6xRkC%2FScreenshot%202022-09-12%20at%2018.32.03.png?alt=media\u0026token=958d5380-b3d1-45e9-8c13-b04a4578c603`,alt:``})}),`\n`,_jsx(Heading,{level:`3`,id:`4-add-your-admin-api-key`,children:`4. Add your Admin API Key`}),`\n`,_jsxs(_components.p,{children:[`Within `,_jsx(_components.em,{children:`‘Headers’`}),`, you should add `,_jsx(_components.em,{children:`‘Authorization’`}),` on the left and your Admin API Key on the right. You can see more on where to find your Admin API Key in our `,_jsx(_components.a,{href:`/admin-api-backend/authorization-backend`,children:`Authorization (Backend)`}),` guide.`]}),`\n`,_jsx(_components.p,{children:_jsx(_components.img,{src:`https://3885410404-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FvWMuQ5MTaMqVa4wiFp1u%2Fuploads%2FRGke3EZekwBzuo6q2IYk%2FScreenshot%202022-09-12%20at%2018.37.53.png?alt=media\u0026token=02deb2d7-98ee-462b-b9d5-eeaebf8a3011`,alt:``})}),`\n`,_jsx(Heading,{level:`3`,id:`5-enable-the-destination`,children:`5. Enable the destination`}),`\n`,_jsxs(_components.p,{children:[`Click `,_jsx(_components.em,{children:`‘Save’`}),` and you should see a toggle switch to enable the destination.`]}),`\n`,_jsx(_components.p,{children:_jsx(_components.img,{src:`https://3885410404-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FvWMuQ5MTaMqVa4wiFp1u%2Fuploads%2F8mG6xmGXOpNEEqFlwsxj%2FScreenshot%202022-09-12%20at%2018.45.23.png?alt=media\u0026token=2c5de4b4-aaa8-403a-9e30-d97a034803a5`,alt:``})}),`\n`,_jsx(_components.p,{children:`You can now send any identify and track events to the destination. We recommend understanding what these two events do in Kana beforehand and setting up rules to map your track events to features before enabling the destination. However, this can be done at any time and the rules will retroactively apply.`}),`\n`,_jsx(Heading,{level:`2`,id:`what-does-the-integration-do`,children:`What does the integration do?`}),`\n`,_jsx(_components.p,{children:`There’s two core functionalities of the integration:`}),`\n`,_jsx(Heading,{level:`3`,id:`identifying-users`,children:`Identifying users`}),`\n`,_jsxs(_components.p,{children:[`Users will be created, updated or merged based on incoming `,_jsx(_components.a,{href:`https://segment.com/docs/connections/spec/identify/`,children:`identify`}),` events from Segment. This will allow you to sync users from your product or database into Kana with all information to best identify them.`]}),`\n`,_jsx(Tip,{children:_jsx(_components.p,{children:`We strongly recommend either sending in identify events for users or importing users via a CSV before sending in track events.`})}),`\n`,_jsx(Card,{title:`Identify Users (Segment)`,icon:`id-badge`,href:`/non-technical/integrations/segment-integration/identify-users-segment`,iconType:`solid`}),`\n`,_jsx(Heading,{level:`3`,id:`tracking-feature-usage`,children:`Tracking feature usage`}),`\n`,_jsxs(_components.p,{children:[`Kana can track the usage of features by users based on incoming `,_jsx(_components.a,{href:`https://segment.com/docs/connections/spec/track/`,children:`track`}),` events from Segment. This will reduce the complexity of having to integrate with Kana directly when getting started, allowing you to either specify the `,_jsx(_components.code,{children:`featureId`}),` and `,_jsx(_components.code,{children:`delta`}),` in Segment event properties or set no-code rules to associate events to features by.`]}),`\n`,_jsx(Card,{title:`Track Feature Usage (Segment)`,icon:`train-track`,href:`/non-technical/integrations/segment-integration/track-feature-usage-segment`,iconType:`solid`})]})}function MDXContent(props={}){const{wrapper:MDXLayout}={..._provideComponents(),...props.components};return MDXLayout?_jsx(MDXLayout,{...props,children:_jsx(_createMdxContent,{...props})}):_createMdxContent(props)}return{default:MDXContent};function _missingMdxReference(id,component){throw new Error(`Expected `+(component?`component`:`object`)+\" `\"+id+\"` to be defined: you likely forgot to import, pass, or provide it.\")}","frontmatter":{},"scope":{"config":{},"pageMetadata":{"title":"Integration Overview","description":null,"href":"/non-technical/integrations/segment-integration"}}},"mdxSourceWithNoJs":null},"mdxExtracts":{"tableOfContents":[{"title":"What is it?","slug":"what-is-it","depth":2,"children":[]},{"title":"How do I connect Segment to Kana?","slug":"how-do-i-connect-segment-to-kana","depth":2,"children":[{"title":"1. Connect your Segment source(s) to a Webhook destination","slug":"1-connect-your-segment-sources-to-a-webhook-destination","depth":3,"children":[]},{"title":"2. Navigate to Settings > Webhooks (max 5)","slug":"2-navigate-to-settings->-webhooks-max-5","depth":3,"children":[]},{"title":"3. Add the Webhook URL","slug":"3-add-the-webhook-url","depth":3,"children":[]},{"title":"4. Add your Admin API Key","slug":"4-add-your-admin-api-key","depth":3,"children":[]},{"title":"5. Enable the destination","slug":"5-enable-the-destination","depth":3,"children":[]}]},{"title":"What does the integration do?","slug":"what-does-the-integration-do","depth":2,"children":[{"title":"Identifying users","slug":"identifying-users","depth":3,"children":[]},{"title":"Tracking feature usage","slug":"tracking-feature-usage","depth":3,"children":[]}]}],"codeExamples":{}},"jsLinks":[],"subdomain":"usekana","siteName":"Kana","title":"Integration Overview - Kana","navMaps":{"firstHrefInVersion":{},"firstHrefInLanguage":{}},"lastModified":"2026-01-06T22:41:59.628Z","originalFileLocation":"non-technical/integrations/segment-integration.mdx"},"headHtml":"\u003cscript data-mint-head>(function(){var d=document.documentElement,p=null;if(!p){try{p=localStorage.getItem(\"isDarkMode\")}catch(e){}if(p==='true')p='dark';else if(p==='false')p='light';if(p!=='light'\u0026\u0026p!=='dark'\u0026\u0026p!=='system')p=\"system\"}var r=p==='system'?(matchMedia(\"(prefers-color-scheme: dark)\").matches?'dark':'light'):p;d.classList.remove(r==='dark'?'light':'dark');d.classList.add(r);d.setAttribute(\"data-theme-preference\",p)})();\u003c/script>\u003cmeta data-mint-head name=\"application-name\" content=\"Kana\">\u003cmeta data-mint-head name=\"generator\" content=\"Mintlify\">\u003clink data-mint-head rel=\"icon\" type=\"image/png\" sizes=\"192x192\" href=\"/mintlify-assets/_mintlify/favicons/usekana/HlDtSaFWGDEDBkrj/_generated/favicon/android-chrome-192x192.png\" media=\"(prefers-color-scheme: light)\">\u003clink data-mint-head rel=\"apple-touch-icon\" type=\"image/png\" sizes=\"180x180\" href=\"/mintlify-assets/_mintlify/favicons/usekana/HlDtSaFWGDEDBkrj/_generated/favicon/apple-touch-icon.png\">\u003clink data-mint-head rel=\"icon\" type=\"image/png\" sizes=\"16x16\" href=\"/mintlify-assets/_mintlify/favicons/usekana/HlDtSaFWGDEDBkrj/_generated/favicon/favicon-16x16.png\" media=\"(prefers-color-scheme: light)\">\u003clink data-mint-head rel=\"icon\" type=\"image/png\" sizes=\"32x32\" href=\"/mintlify-assets/_mintlify/favicons/usekana/HlDtSaFWGDEDBkrj/_generated/favicon/favicon-32x32.png\" media=\"(prefers-color-scheme: light)\">\u003clink data-mint-head rel=\"shortcut icon\" type=\"image/x-icon\" href=\"/mintlify-assets/_mintlify/favicons/usekana/HlDtSaFWGDEDBkrj/_generated/favicon/favicon.ico\" media=\"(prefers-color-scheme: light)\">\u003clink data-mint-head rel=\"icon\" type=\"image/png\" sizes=\"192x192\" href=\"/mintlify-assets/_mintlify/favicons/usekana/HlDtSaFWGDEDBkrj/_generated/favicon-dark/android-chrome-192x192.png\" media=\"(prefers-color-scheme: dark)\">\u003clink data-mint-head rel=\"icon\" type=\"image/png\" sizes=\"16x16\" href=\"/mintlify-assets/_mintlify/favicons/usekana/HlDtSaFWGDEDBkrj/_generated/favicon-dark/favicon-16x16.png\" media=\"(prefers-color-scheme: dark)\">\u003clink data-mint-head rel=\"icon\" type=\"image/png\" sizes=\"32x32\" href=\"/mintlify-assets/_mintlify/favicons/usekana/HlDtSaFWGDEDBkrj/_generated/favicon-dark/favicon-32x32.png\" media=\"(prefers-color-scheme: dark)\">\u003clink data-mint-head rel=\"shortcut icon\" type=\"image/x-icon\" href=\"/mintlify-assets/_mintlify/favicons/usekana/HlDtSaFWGDEDBkrj/_generated/favicon-dark/favicon.ico\" media=\"(prefers-color-scheme: dark)\">\u003cmeta data-mint-head property=\"og:title\" content=\"Integration Overview - Kana\">\u003cmeta data-mint-head property=\"og:site_name\" content=\"Kana\">\u003cmeta data-mint-head property=\"og:url\" content=\"https://docs.usekana.com/non-technical/integrations/segment-integration\">\u003cmeta data-mint-head property=\"og:type\" content=\"website\">\u003cmeta data-mint-head property=\"og:image\" content=\"https://usekana.mintlify.site/_mintlify/api/og/v2?division=Segment+Integration\u0026amp;title=Integration+Overview\u0026amp;theme=1c06d11e9c2b459995913ee7\u0026amp;signature=c8f4d43d8c765fccb30bad6a3ab296ff2420b42c965d4c02c82867256fcbac46\">\u003cmeta data-mint-head property=\"og:image:width\" content=\"1200\">\u003cmeta data-mint-head property=\"og:image:height\" content=\"630\">\u003cmeta data-mint-head name=\"twitter:card\" content=\"summary_large_image\">\u003cmeta data-mint-head name=\"twitter:title\" content=\"Integration Overview - Kana\">\u003cmeta data-mint-head name=\"twitter:image\" content=\"https://usekana.mintlify.site/_mintlify/api/og/v2?division=Segment+Integration\u0026amp;title=Integration+Overview\u0026amp;theme=1c06d11e9c2b459995913ee7\u0026amp;signature=c8f4d43d8c765fccb30bad6a3ab296ff2420b42c965d4c02c82867256fcbac46\">\u003cmeta data-mint-head name=\"twitter:image:width\" content=\"1200\">\u003cmeta data-mint-head name=\"twitter:image:height\" content=\"630\">\u003cmeta data-mint-head name=\"msapplication-config\" content=\"/mintlify-assets/_mintlify/favicons/usekana/HlDtSaFWGDEDBkrj/_generated/favicon/browserconfig.xml\">\u003cmeta data-mint-head name=\"apple-mobile-web-app-title\" content=\"Kana\">\u003cmeta data-mint-head name=\"msapplication-TileColor\" content=\"#5D5FEF\">\u003clink data-mint-head rel=\"canonical\" href=\"https://docs.usekana.com/non-technical/integrations/segment-integration\">\u003clink data-mint-head rel=\"alternate\" type=\"application/xml\" href=\"/sitemap.xml\">\u003clink data-mint-head rel=\"alternate\" type=\"text/markdown\" href=\"/non-technical/integrations/segment-integration.md\">\u003cscript data-mint-head type=\"application/ld+json\">{\"@context\":\"https://schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https://docs.usekana.com/#organization\",\"name\":\"Kana\",\"url\":\"https://docs.usekana.com\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https://mintcdn.com/usekana/Z2Fsz-a5lBmMYI5l/logo/light.svg?fit=max\u0026auto=format\u0026n=Z2Fsz-a5lBmMYI5l\u0026q=85\u0026s=5005e3a5b1de5d8de9c98739e45bf2b8\"}},{\"@type\":\"WebSite\",\"@id\":\"https://docs.usekana.com#website\",\"name\":\"Kana\",\"url\":\"https://docs.usekana.com\",\"publisher\":{\"@id\":\"https://docs.usekana.com/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https://docs.usekana.com/non-technical/integrations/segment-integration#webpage\",\"url\":\"https://docs.usekana.com/non-technical/integrations/segment-integration\",\"name\":\"Integration Overview\",\"dateModified\":\"2026-01-06T22:41:59.628Z\",\"isPartOf\":{\"@id\":\"https://docs.usekana.com#website\"},\"breadcrumb\":{\"@id\":\"https://docs.usekana.com/non-technical/integrations/segment-integration#breadcrumb\"}},{\"@type\":\"BreadcrumbList\",\"@id\":\"https://docs.usekana.com/non-technical/integrations/segment-integration#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Non-Technical\",\"item\":\"https://docs.usekana.com/non-technical/features/what-are-features\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Integrations\",\"item\":\"https://docs.usekana.com/non-technical/integrations/stripe-integration\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Integration Overview\",\"item\":\"https://docs.usekana.com/non-technical/integrations/segment-integration\"}]},{\"@type\":[\"Article\",\"TechArticle\"],\"@id\":\"https://docs.usekana.com/non-technical/integrations/segment-integration#article\",\"headline\":\"Integration Overview\",\"name\":\"Integration Overview\",\"url\":\"https://docs.usekana.com/non-technical/integrations/segment-integration\",\"mainEntityOfPage\":{\"@id\":\"https://docs.usekana.com/non-technical/integrations/segment-integration#webpage\"},\"dateModified\":\"2026-01-06T22:41:59.628Z\",\"publisher\":{\"@id\":\"https://docs.usekana.com/#organization\"},\"isPartOf\":{\"@id\":\"https://docs.usekana.com#website\"}}]}\u003c/script>\u003cscript data-mint-head type=\"application/ld+json\">{\"@context\":\"https://schema.org\",\"@type\":\"WebSite\",\"name\":\"Kana\",\"publisher\":{\"@type\":\"Organization\",\"name\":\"Kana\"},\"provider\":{\"@type\":\"Organization\",\"name\":\"Mintlify\",\"url\":\"https://mintlify.com\"}}\u003c/script>","agentPointerHref":"/non-technical/integrations/segment-integration.md","siteName":"Kana","nav":{"global":{"anchors":[{"anchor":"Pricing Index","href":"https://pricing-index.usekana.com/","icon":"tags"},{"anchor":"GraphiQL IDE","href":"https://api.usekana.com/graphql","icon":"chart-network","color":{"light":"#E535AB","dark":"#E535AB"}}]},"anchors":[{"anchor":"Documentation","icon":"book-open","groups":[{"group":"Home","pages":[{"title":"Welcome","href":"/introduction"},{"title":"Quick Start","href":"/quick-start"},{"title":"Kana Concepts","href":"/kana-concepts"}]},{"group":"Guides","pages":[{"title":"Overview","href":"/guides"},{"group":"Javascript","pages":[{"title":"Overview","href":"/guides/javascript"},{"title":"Setup","href":"/guides/javascript/setup"},{"title":"Create Users","href":"/guides/javascript/create-users"},{"group":"Subscribe Users to Packages","pages":[{"title":"Subscribe Users to Packages","href":"/guides/javascript/subscribe-users-to-packages"},{"title":"Subscription Links","href":"/guides/javascript/subscribe-users-to-packages/subscription-links"},{"title":"Subscribe Users Manually","href":"/guides/javascript/subscribe-users-to-packages/subscribe-users-manually"}]},{"title":"Record Feature Usage","href":"/guides/javascript/record-feature-usage"},{"title":"Block Feature Access (Backend)","href":"/guides/javascript/block-feature-access-backend"},{"title":"Block Feature Access (Frontend)","href":"/guides/javascript/block-feature-access-frontend"}]},{"group":"Ruby","pages":[{"title":"Overview","href":"/guides/ruby"},{"title":"Setup","href":"/guides/ruby/setup"},{"group":"Importing \u0026 Creating","pages":[{"title":"Overview","href":"/guides/ruby/importing-and-creating"},{"title":"Create Features","href":"/guides/ruby/importing-and-creating/create-features"},{"title":"Create Packages","href":"/guides/ruby/importing-and-creating/create-packages"},{"title":"Create Users","href":"/guides/ruby/importing-and-creating/create-users"}]},{"group":"Integrating Kana","pages":[{"title":"Overview","href":"/guides/ruby/integrating-kana"},{"title":"Subscribe Users to Plans","href":"/guides/ruby/integrating-kana/subscribe-users-to-plans"},{"title":"Record Feature Usage","href":"/guides/ruby/integrating-kana/record-feature-usage"},{"title":"Identify a User's Feature Entitlement","href":"/guides/ruby/integrating-kana/identify-a-users-feature-entitlement"}]}]},{"title":"Code Samples","href":"/code-samples"}]},{"group":"Admin API (Backend)","pages":[{"title":"Overview","href":"/admin-api-backend"},{"title":"Authorization (Backend)","href":"/admin-api-backend/authorization-backend"}]},{"group":"Client SDK (Frontend)","pages":[{"title":"Overview","href":"/client-sdk-frontend"},{"group":"Authorization (Frontend)","pages":[{"title":"Authorization Types","href":"/client-sdk-frontend/authorization-frontend"},{"title":"Simple Mode","href":"/client-sdk-frontend/authorization-frontend/simple-mode"},{"title":"Secure Mode","href":"/client-sdk-frontend/authorization-frontend/secure-mode"}]}]},{"group":"CLI","pages":[{"title":"Overview","href":"/cli"}]},{"group":"Reference","pages":[{"group":"Admin API (Backend) Reference","pages":[{"title":"Overview","href":"/reference/admin-api-backend-reference"},{"title":"Objects","href":"/reference/admin-api-backend-reference/objects"},{"title":"Scalars","href":"/reference/admin-api-backend-reference/scalars"},{"title":"Enums","href":"/reference/admin-api-backend-reference/enums"},{"title":"Inputs","href":"/reference/admin-api-backend-reference/inputs"},{"title":"Queries","href":"/reference/admin-api-backend-reference/queries"},{"title":"Mutations","href":"/reference/admin-api-backend-reference/mutations"}]},{"title":"Client SDK (Frontend) Reference","href":"/reference/client-sdk-frontend-reference"}]},{"group":"Non-Technical","pages":[{"group":"Features","pages":[{"title":"What are features?","href":"/non-technical/features/what-are-features"},{"title":"Create new features","href":"/non-technical/features/create-new-features"},{"title":"Edit an existing feature","href":"/non-technical/features/edit-an-existing-feature"}]},{"group":"Packages","pages":[{"title":"What are packages?","href":"/non-technical/packages/what-are-packages"},{"title":"Create new packages","href":"/non-technical/packages/create-new-packages"},{"title":"Edit an existing package","href":"/non-technical/packages/edit-an-existing-package"},{"title":"Publish a package","href":"/non-technical/packages/publish-a-package"}]},{"group":"Integrations","pages":[{"group":"Stripe Integration","pages":[{"title":"Integration Overview","href":"/non-technical/integrations/stripe-integration"},{"title":"Stripe Importation \u0026 Sync Overview","href":"/non-technical/integrations/stripe-integration/stripe-importation-and-sync-overview"},{"title":"Import Subscriptions from Stripe","description":null,"href":"/non-technical/integrations/stripe-integration/import-subscriptions-from-stripe"}]},{"group":"Segment Integration","pages":[{"title":"Integration Overview","href":"/non-technical/integrations/segment-integration"},{"title":"Identify Users (Segment)","description":null,"href":"/non-technical/integrations/segment-integration/identify-users-segment"},{"title":"Track Feature Usage (Segment)","href":"/non-technical/integrations/segment-integration/track-feature-usage-segment"},{"title":"Create new mapping rules","href":"/non-technical/integrations/segment-integration/track-feature-usage-segment/create-new-mapping-rules"}]}]}]}]}]},"basePath":"","title":"Integration Overview - Kana","buildId":"dpl_DqYu5MPb49gWBBbUGgpHQUmCHY3P","deploymentId":"dpl_DqYu5MPb49gWBBbUGgpHQUmCHY3P","dynamics":["a74be98ba7"],"chunks":["zoom-image-lightbox-DTFzvaXJ.js","lightbox-handle-r17bVUz3.js"]}
You can now send any identify and track events to the destination. We recommend understanding what these two events do in Kana beforehand and setting up rules to map your track events to features before enabling the destination. However, this can be done at any time and the rules will retroactively apply.